Introducing NLP Neuro-Linguistic Programming

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Editorial reviews

Synopsis
Neurolinguistic Programming (NLP) is one of the fastest growing developments in applied psychology. This handbook describes in simple terms what gifted people do differently, and enables the reader to learn these patterns of excellence. This approach gives the practical skills used by outstanding communicators. Excellent communication is the basis of creating excellent results. The purpose of NLP is to increase personal choice - it provides powerful and elegant tolls for change in a changing world. NLP skills are proving invaluable for personal development and counselling, education and business. This book includes: how to create rapport with others; influencing skills; understanding and using body language; how to think about and achieve the results the reader wants; the art of adding key questions; effective meetings, negotiations and selling; accelerated learning strategies; how to run one's nervous system. Joseph O'Connor is the author of "Not Pulling Strings" and the video "Listening Skills in Music". This book won the 1991 prize for the best book on hypnotherapy and related topics from the British Council of Hypnotist Examiners.

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HarperCollins

Foreword
It is always a pleasure to see dedicated and serious students of NLP put their talents to work in this case, Joseph O’Connor and John Seymour have done an exquisite job in presenting fundamental NLP principles and tools in an easily accessible from. The Book is written in an enjoyable conversational manner yet manages to preserve the richness and sophistication of the material it is portraying – thus satisfying Albert Einstein’s famous dictum, "Everything should be made as simple as possible, but not simpler!.

More importantly, this book provides and up-to-date introduction and overview of NLP, incorporating the latest developments in the field as well as reviewing the most important NLP basics. Congratulations to two people who are helping to lay the groundwork for NLP in the next decade!
Robert B Dilts, Santa Cruz, California

Back Cover Copy
Some people appear more gifted than others. NLP, one of the fastest growing developments in applied psychology, describes in simple terms what they do differently, and enables you to learn these patterns of excellence. This approach gives the practical skills used by outstanding communicators. Excellent communication is the basis of creating excellent results. NLP skills are proving invaluable for personal development and professional excellence.
'Introducing NLP' includes:
• How to create rapport with others
• Influencing skills
• Understanding and using body language
• How to think about and achieve the results you want
• Effective meetings, negotiations and selling

Extract
What is Neuro-Linguistic Programming
As I sat at Home wondering how to begin this book, I remembered meeting a friend a few days before. We had not seen each other for some time, and after the usual greetings, he asked me what I was doing. I said I was writing a book.
"Great!" he said. "What is it about?"
Without thinking, I replied, "Neuro-Linguistic Programming,"
There was a short but meaningful silence. "Same to you," he said.
"How’s the family?"
In a sense my answer was both right and wrong. If I wanted a conversation stopper, it worked perfectly. This book does deal with a way of thinking about ideas and people that goes by the label of Neuro-Linguistic Programming. However, my friend wanted to know what I was doing in a way he could understand and share with me. And he could not relate my reply to anything he knew about. I knew what I meant, but I did not put it in a way he could understand. My reply did not answer his real question.

What is NLP? What are the ideas behind the label? The next time someone asked me what the book was about, I said it was about a way of studying how people excel in any field and teaching these patterns to others. NLP is the art and science for personal excellence. Art because everyone brings their unique personality and style to what they do, and this can never be captured in words or techniques. Science because there is a method and process for discovering the patterns used by outstanding individuals in any field to achieve outstanding results. This process is called modelling, and the patterns, skills and techniques so discovered are being used increasingly in counselling, education and business for more effective communication, personal development and accelerated learning.

Have you ever done something so elegantly and effectively that it took your breath away? Have you had times when you were really delighted at what you did and wondered how you did it? NLP shows you how to understand and model your own successes, so that you can have many more of those moments. It is a way of discovering and unfolding your personal genius, a way of bringing out the best in yourself and others.

NLP is a practical skill that creates the results we truly want in the world while creating value for others in the process. It is the study of what makes the difference between excellence and the average. It also leaves behind a trail of extremely effective techniques for education counselling, business and therapy.

From the Author
NLP stated in the early seventies from the collaboration of John Grinder and Richard Bandler.
NLP developed in two complementary directions. Firstly, as a process to discover the patterns of excellence in any field. Secondly, as the effective ways in thinking and communicating used by outstanding people. These patterns and skills can be used in their own right, and also feed back into the modelling process to make it even more powerful.

The "Neuro" part of NLP acknowledges the fundamental idea that all behaviour stems from our neurological process of sight, hearing , smell, taste, touch and feeling. Our neurology covers not only our visible thought process, but also our visible physiological reactions to ideas and events. One simply reflects the other at the physical level. Body and mind from an inseparable unity, a human being.

The "linguistic" part of the title indicates that we use language to order our thoughts and behaviour and to communicate with others. The "programming" refers to ways we can choose to organise our ideas and actions to produce results. NLP deals with the structure of human subjective experience; how we organise what we see hear and feel, how we edit and filter the outside world through our senses. It also explores how we describe it in language and how to act, both intentionally and unintentionally, to produce results.
Joseph O’Connor and John Seymour

Quotes
‘NLP is a valuable and intriguing approach to the understanding or learning and communication. Joseph O’Connor and John Seymour’s book is an excellent introduction to the field.’
Tony Buzan

'An exquisite job in presenting fundamental NLP principles.'
Robert Dilts

Author Biography
Joseph O’Connor is a trainer, consultant and author of nine books including The Art of Systems Thinking, Introducing NLP, and Principles of NLP. His work has been translated into ten languages. He travels internationally to lecture on NLP and runs his own NLP website.
John Seymour is a psychologist and NLP trainer, founder of John Seymour Associates, the longest established NLP training centre in Britain. He is also an Associate Tutor at the Further Education Staff College.

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Customer reviews

review by: date: 2008-08-17 rating:
Fantastic layout, imple, yet effective
At first I thought NLP was some hocus-pocus magic stuff, that didn't really work, but boy did it! I am now able to easiloy create rapport, and I find I communicate a hell of a lot more easily... You have inspired me...!!!!!

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review by: Sally date: 2008-08-05 rating:
Better than I thought it would be
I started this book with a very cynical view thinking it wouldnt be that good. I was pleasantly surprised though to find it is in fact quite interesting and has many helpful ideas.

The page on looking at a persons eyes to see if they are thinking about the past, present, remembering etc is very accurate. I tried it myself and it seems to work.

Definately a useful book to read and find out more about NLP.

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review by: Jane O'Neill date: 2008-07-07 rating:
Excellent introduction
This book is an excellent introduction to NLP and presents all the core concepts in an accurate way. NLP is a very wide-ranging theory but this author has managed to introduce the core framework very cogently. Perhaps there could have been more diagrams and illustrations, and perhaps a little less jargon too - but as NLP has so much of its own terminology it's difficult to see how this could be avoided. I would have liked to read a little more about time perception too, after reading Steve Taylor's excellent book Making Time Making Time: Why Time Seems to Pass at Different Speeds and How to Control It, which looks at why time seems to speed up and slow down (and even completely disappear) in different situations.

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review by: Rusty date: 2008-05-12 rating:
Too much detail and not enough 'how to practicality'.
If u enjoy reading science textbooks or biology books or pages and pages of jargon and talking, then this is for u.if like me ur intrigued by NLP and want a few 'how to' tips then find something more practical. A waste of money.Minimum info on reading body language. A BIG disappointment.


review by: date: 2008-02-12 rating:
a great introduction to NLP
This book does exactly what is say on the cover: introducing you to Neuro-Linguistic Programming. i am quite a visual learner and was disappointed by not seeing many pictures in it but i found that the authors have excelled at making the techniques accessible to all. I have read the book in about 4/5 hours and have made notes along the way of techniques to use in my own life. Just a week in, I can already see changes in myself and the way I deal with others.
The only reproach I would make to the book is that it is packed with a lot of information and that ALL the techniques look interesting. I feel that as a reader I did not have enought time to take them in and try them before moving to another aspect of NLP: pace was too fast (hence the note taking in my journal).
I have also purchased NLP workbook by O'Connor (on of the author of Introducing NLP programming) and I like the fact that it has "guided" exercises, on the other hand i found its pace a little too slow for a book for my liking but great for a seminar.
i would thoroughly recommend this book to start NLP but you may need to combine it with a more practical guide for excellent results.

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